The day itself.
A graduate in International Relations, Margot Rodway-Brown fused interests in enterprise and culture to found The Adornment Group. The group includes the pioneering Adornment Natural Hair, Health & Beauty Expo and the Adornment365 Salon Natural Hair & Beauty Salon which opened in Morleys Department Store, Brixton in 2007. The Group continues to focus on innovating to meet the needs of the growing natural hair & beauty market across Europe. Recent additions to the portfolio include an extended natural & organic hair range and a nationally accredited training programme for Natural Hair Practitioners to be launched later this year.
Has over 16 years of experience in the the field of research. Having worked as Development Director at MMR Research worldwide and as Divisional Director, at Ipsos MORI, Susanne, is now the Director, of her own company, Optimus Research Services. Given her background, Susanne is well placed to help us understand the importance of market research, as well as how to formulate questions, and employ key research techniques, when planning, our business endeavors. Along side her day job, Susanne is also the founder, of Xquisite Cosmetics, a new skin care line, designed to harness the power of nature and champion transparency of ingredients.
Is the founder, and brand architect of both Lovefro Ltd, and The Business of Beauty Workshops. Both companies are in their infancy, however, she is determined to make both businesses, the success they ought to be. Alongside, planning, thinking and implementing her business ideas, Jacqui continues to develop her other passion – church ministry. Equipped with a degree in Theology, Jacqui can often be found sharing her knowledge, through teaching, speaking, and inspiring others to be all they were created to be.
What to expect:
The day will start, with registration, and consist of three major presentations, two networking slots, Q & A session, tea, coffee, goody bags, notes and a light lunch.
Sessions will explore, key facts, statistics, outlook, hint, tips and ideas, all at varying degrees.
– What are the key market drivers?
– What does the consumer really want?
– How do consumer view the natural hair market
– What does natural really mean?
– Where is the market heading?
– Capitalising on the opportunity
– How do you know you have a good idea
– Being innovative
– Having the right attitude
– Financial considerations
– Why engage in market research
– How to get the information you need on a budget
– Understanding the different types of research methods
– Open and closed questions
– How to formulate questions to get the best out of your research
11.30: Ice –Breaker: Sekai Makoni
11.45: Presentation: Market Overview: Jacqueline Laing
1.30: Network Moment
1.40: Presentation: The Opportunity: Margot Rodway-Brown
2.30: Comfort Break
2. 40: Network Moment
2.50: Natural Innovators – The Goody Box UK
3.20: Comfort Break
3.30: The Benefit of Market Research: Why and how? Susanne Goller
4.20: Question & Answers
There will also be an opportunity, during ‘network moment’ for two individuals, (one in each slot) to openly share about their business, for about 10 mins. So get thinking; you can be as creative as you like, but you only have 10 mins. Bring your business card, and we’ll pick two out of the hat on the day.
See you on the 14th, click here to purchase, your ticket,
*The above is a guideline only. All sessions, will be delivered at the speakers discretion, and the programme is subject to change at a moments notice.